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Digital Marketing Concentration

Master of Business Administration

The Digital Marketing concentration is designed to provide greater study for marketing managers or those who want to enhance their career path with training in the world of marketing.  Upon completion of this concentration, students should be able to lead and manage organizations’ strategic marketing development in the digital economy.

Concentration Objective

Upon completion of this concentration, students should be able to lead and manage organizations’ strategic marketing development in the digital economy.

Required Courses

 

Concentration Course List

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