Follow Christ, Lead the Way

This program is designed to prepare students for a career working within sport business organizations. It prepares individuals to use leadership and management principles to be successful in the daily arena of sport and business, culminating with an internship requirement to apply the concepts learned in the curriculum.


On completion of the program, students should be able to:
    Demonstrate an understanding of the psychological and spiritual aspects of sport.
    Understand the principles for effective management in a variety of sport applications and situations.
    Demonstrate the ability to integrate faith into Sport Leadership.
    Demonstrate an understanding of the legal and ethical dilemmas involved in sport today. Take leadership roles in Sporting Events.
    Demonstrate the appropriate organizational and administrative procedures for sport and recreational activities.
    Evaluate financial condition and statements of a business and propose courses of action.
This degree program is available in the following format:

Explore the full enrichment of the traditional collegiate experience and make new friends on our lively campus in Circleville Ohio. Serves 17-24 year-old undergraduate students.

MAJOR69 Hours

  • This course introduces students to the accounting concepts and procedures used by managers to make strategic business and financial decisions in a company. The course has two components: financial accounting and managerial accounting. Throughout the course, an emphasis will be placed on the ethical issues involved in preparing, analyzing, and using accounting information in managerial decision-making and performance evaluation.
  • Foundations of business, including environment, planning, entrepreneurship, management, marketing, distribution, finances, and ethics. Introduction to business terms and concepts.
  • Principles of economic analysis with emphasis on microeconomic theory as it applies to the decision-making of households, businesses, and industries in the current economic environment, including scarcity of resources, opportunity cost, supply & demand, specialization and trade, and the role of government. Pre-requisite: MAT1250 or higher
  • Skills for effective and professional business communications in written, oral, and non-verbal forms, including communication theory, business communication principles, developing and delivering oral presentations, composing business messages, and preparing business reports.

*Students may count this course as an Oral Communication elective in the General Education Core.

  • Introduction to economic analysis at the aggregate level, including the impact of both domestic and international policies on key economic indicators and on overall macroeconomic performance. Recommended: College-level economics course
  • Theoretical and practical problems of ethical behavior and decision-making in the workplace, and development of a biblically based framework for moral and ethical issues.
  • Principles and practices of law, and their impact on business situations, emphasizing the dynamic interaction between the individual, organization, and society, in the context of Christian ethics and proper business conduct.
  • Methods and tools to interpret, evaluate, and analyze business data and determine the appropriate statistical methods for decision-making in business, including the use of probability, distribution, sampling, simple linear regression, and correlation analysis in the presentation of business information, with emphasis on the interpretation and integrity of charts, graphs, and other numerical and statistical presentation of data.
    Prerequisite: MAT1250 or higher
  • Accepted management principles from historic and contemporary perspectives with application to not-for-profit and for-profit organizations.
  • This course will address the system concepts, methodologies, and tools to strategically plan and effectively manage core competencies needed by businesses in today’s global environment.
    Prerequisite: MGT1000
  • The interacting marketing activities of analysis, planning, implementation, and control with a focus on competitive and customer analysis, marketing strategy development, and implementations for decision-making in domestic and global organizations. The course incorporates current developments in marketing, including the social, legal, ethical, and technological environments of marketing. Students apply these skills and concepts in a real marketing situation to make recommendations for marketing strategy and tactics.
Sport Management36
  • Introduction to the sports industry, including foundations of sports management and an awareness of career opportunities in the sports industry, history of the profession, management and organizational skills, current trends, and future issues.
  • The interaction between sports and society, including relationship of sports to social variables, institutions, and social issues, and ethical dilemmas in sports, within a Christian worldview perspective.
  • Financial aspects of the sport industry, including basic finance principles and financial control of sports facilities and organizations.
    Prerequisite: ACC2620
  • SBM2100 Sport Media3
  • This course will focus on the three major areas of law that have a direct impact on the management of sport: sport liability and risk management, contract law, and constitutional law.
    Prerequisite: SBM1020
  • This course includes the process of planning for and organizing an event in sport. Organizing a plan for an event would include financial planning, risk management, scheduling, facility use, communication, promotions, and registration.
  • Concepts of management and leadership within sport organizations with focus on the skills, roles, and functions of sport managers in sport organizations’ environment and the manager’s role in adapting and reacting to change.
    Prerequisite: MGT1000
  • Sports create governance structures, policies, and procedures, even at the most rudimentary level. This course examines the purpose and practice of sports governance and how it relates to sports administration from little league to the Olympic games to international federations to professional sports. The roles and functions of governing bodies are discussed and analyzed.
  • Coaching techniques, including effective instruction, feedback, use of practice time, and fundamental sport skills, with practical experience as an assistant coach for a varsity sport.
    Prerequisite: SBM1020
  • Promotion and marketing in the sport and fitness industry, including the area of professional sports, corporate fitness, college/high school athletics, clubs, and resorts.
    Prerequisite: SBM1020
  • SBM Internship6