Foundational financial theory and its application to management decision-making and firm valuation.Prerequisite: MAT2050 or higher
Accepted management principles from historic and contemporary perspectives with application to not-for-profit and for-profit organizations.
The interacting marketing activities of analysis, planning, implementation, and control with a focus on competitive and customer analysis, marketing strategy development, and implementations for decision-making in domestic and global organizations. The course incorporates current developments in marketing, including the social, legal, ethical, and technological environments of marketing. Students apply these skills and concepts in a real marketing situation to make recommendations for marketing strategy and tactics.
This degree program is available in the following format:
100% Online courses in a 5-week as-you-go flexible format for busy adults featuring forum discussions and weekly assignment deadlines. Serves both undergraduate and graduate students.
Explore the full enrichment of the traditional collegiate experience and make new friends on our lively campus in Circleville Ohio. Serves 17-24 year-old undergraduate students.
Please note: Electives counted toward the General Education Core requirements may not also be counted toward a minor.